Business feasibility Plan (3)

Mission Statement

Product: Multi-Racial Cheongsam
Mission
Promoting racial and religious harmony and providing cheap, high quality clothings for Singaporeans.

Vision
To prevent racial riots and racism amongst Singaporeans by respecting others’ culture.

Target audience: Singaporeans.

(Zhi En's group)

Mission Statement (Jun You, Danish K, Jericho, Lorraine)

Heading mission statement: The most laid back place to rest. This is just a place for people to buy food, and sit down there without being chased away. We want our customers to not feel rushed and take their time. This can also be a party area. Meaning that people can party for as long as they like throughout the day. Our target audience is mainly teenagers or working people who just want to sit and do their own things, e.g. work, projects, etc.

Business Feasibility Plan (2)

Business Feasibility Plan (1)

Branding

Company name:1A
Tagline:All in 1
Helps make schoolbags lighter by making items that can multitask such as pencil cases with built in calculators,bags with pre-installed folders.